Accepting 3 new clients — May 2026
WE DON'T
RUN ADS.
WE FIX THEM.
Meta & Google performance marketing for DTC brands spending $50K–$500K/month. We find what's broken, fix it in 10 days, and guarantee ROAS improvement in writing — or you don't pay.
$2.4MRevenue recovered
171%Avg ROAS lift
10DTo first results
60DGuarantee period
CAPI Implementation
Meta Ads Management
Google Shopping Buildout
Creative Testing Systems
Attribution Accuracy
Retargeting Architecture
Subscription CAC Fix
SEO & Organic Growth
CAPI Implementation
Meta Ads Management
Google Shopping Buildout
Creative Testing Systems
Attribution Accuracy
Retargeting Architecture
Subscription CAC Fix
SEO & Organic Growth
Verified Results
NUMBERS THAT MATTER
Real results from real DTC brands. Every number from an actual client account, verifiable.
Skincare · $120K/mo
+171%
ROAS improvement after CAPI + Google Shopping. 45 days.
✓ CAPI + Google
Supplements · $85K/mo
-43%
CAC reduction. True CAC was $38 lower than reported for 6 months.
✓ Attribution Fix
Pet Food · $200K/mo
$47K
New monthly Google Shopping revenue built from zero in 60 days.
✓ Google Shopping
Activewear · $300K/mo
+89%
ROAS recovery. 14-week creatives replaced with 18 new variants. 35 days.
✓ Creative System
Home Goods · $65K/mo
$31K
Monthly revenue from retargeting. 45K warm visitors had zero follow-up.
✓ Retargeting
Baby DTC · $90K/mo
2.8x
LTV improvement after fixing subscription first-purchase attribution.
✓ Quiz Attribution
Food & Bev · $180K/mo
-38%
CPA reduction after CAPI + Andromeda-ready restructure. 10 days.
✓ Full Infrastructure
Grooming · $55K/mo
$19K
New Google Shopping revenue. Brand invisible for 6 core terms before us.
✓ Google Shopping
DTC Verticals We've Scaled
SKINCARESUPPLEMENTSACTIVEWEARPET FOODHOME GOODSFOOD & BEVBABYHAIRCARE
✓ In the Contract. Always.
60-DAY
ROAS GUARANTEE
OR YOU DON'T PAY
We agree a ROAS target before we start. If we don't hit it in 60 days, we work free until we do. In the legal contract — not just the pitch.
✓
Written ROAS target agreed upfront
✓
Free continuation until target hit
✓
No lock-in after 90 days
What Founders Say
BRANDS THAT TRUSTED US
+171% ROAS
"
We'd been told our ROAS decline was "market conditions" for 6 months. Optigrow found the real reason in 4 hours and fixed it in 8 days. Changed every investor conversation we had.
S
Sarah M.
Founder & CEO, Skincare DTC · $10M ARR
$47K New Revenue
"
We had no idea we were invisible on Google Shopping for the exact terms our customers search. Optigrow built that channel from zero. It's now 28% of revenue — our most efficient channel.
J
James R.
CEO, Pet Food DTC · $22M ARR
-43% CAC
"
Our subscription CAC looked terrible. Board was questioning everything. Optigrow found our true CAC was $38 lower than reported. Real numbers justified 3x the acquisition investment.
D
David K.
Co-Founder, Supplement DTC · $15M ARR
What We Do
THREE CHANNELS.
ONE SYSTEM. GUARANTEED.
Meta Ads, Google Ads, and SEO working as one unified acquisition engine — not three separate tactics.
01 / 03
⚡Meta Ads
Full Meta acquisition system — server-side CAPI, Andromeda-ready campaign architecture, creative testing framework (12–18 new variants/month), retargeting sequences, and Advantage+ integration. We build infrastructure, not just ads.
Average 45% ROAS improvement in 30 days
02 / 03
🔍Google Ads
Google Shopping buildout from zero. Standard Shopping + Performance Max hybrid. Full product feed optimisation. Non-branded Search for category intent. Dynamic Remarketing. Most DTC brands missing $30–60K/month in Google — we capture it.
Average $35K/month new search revenue added
03 / 03
🌱SEO & Organic
Long-term organic acquisition that compounds. Category page SEO, product page optimisation, content strategy, backlink acquisition. Brands combining paid + organic see 60–80% lower blended CAC within 6 months.
Average 60% blended CAC reduction in 6 months
The 6 Problems We Fix
EVERY $50K+/MO BRAND
HAS AT LEAST TWO
01 / 06
🔴Broken Tracking
Pixel-only post-iOS 26 = 20–35% invisible conversions. Your algorithm optimises on incomplete data affecting every campaign simultaneously. Fix: CAPI in 8 days.
25% invisible revenue recovered on average
02 / 06
🔍Google Shopping Gap
Most DTC brands at $100K+/month on Meta are absent from Google Shopping. Purchase-intent traffic going directly to competitors every single day.
$30–60K/month new revenue added on average
03 / 06
🎨Creative Fatigue
Ads running 6+ weeks see 40–60% CTR decline. You're paying premium CPMs for diminishing engagement. Fix: systematic creative rotation framework.
35% ROAS recovery from creative refresh
04 / 06
🔄No Retargeting
Warm audiences convert at 3–5x cold rates at a fraction of the cost. Most brands at your spend level aren't working this audience at all. Free money.
$20–40K/month recovered on average
05 / 06
📊Subscription Attribution
Quiz-to-subscription journeys inflate reported CAC by 20–35% without proper CAPI. Brands underinvest in acquisition because the math looks wrong — when it isn't.
30% true CAC reduction on average
06 / 06
🌍Cross-Border Attribution
UK, AU, Canadian brands expanding to the US almost always have broken attribution. US CAC looks inflated. US investment gets cut. US growth stalls.
40% US CAC improvement on average
Our Process
AUDIT TO RESULTS
01
Free Audit
4 hours on your account. Meta Ad Library, Google Shopping, Events Manager, attribution. 8-page report in 48 hours. Yours to keep regardless.
48 Hours
02
Strategy Call
20 minutes. We walk through what we found, what it costs per month, and exactly how we'd fix it. You decide. No pressure.
Day 3
03
10-Day Fix
CAPI live in 8 days. Google Shopping in 3 weeks. Creative system in 2 weeks. We move fast because every day of delay is real money lost.
Days 4–14
04
60-Day Guarantee
Hit the ROAS target agreed in writing or we work free until we do. In the contract. We only take clients we can genuinely move the needle for.
Days 15–75
Case Studies
REAL BRANDS. REAL RESULTS. REAL NUMBERS.
Every number is from an actual client account. Click any case study to see the full breakdown.
The Problem
Pixel-only tracking missing 31% of actual conversions. ROAS showed 1.4x — true ROAS was 2.1x. Budget decisions made on wrong data for 4 months. Previous agency said "market conditions."
What We Found
CAPI gap causing 31% invisible conversions. Google Shopping absent for 14 core search terms — $38K/month uncaptured. Top 4 creatives at 11 weeks — CTR down 58%. Zero retargeting layer.
What We Fixed
Server-side CAPI live in 8 days. Google Shopping: 14 product groups in 3 weeks. 18 new creative variants. Retargeting sequences for every funnel stage.
$38K
New Google Shopping revenue/mo
-41%
CPA reduction on retargeting
The Problem
Quiz-to-subscription attribution broken. Phantom CAC inflation of $38 per conversion. Board questioning acquisition investment. Team about to cut ad spend based on wrong numbers.
What We Found
Quiz completion firing as conversion event instead of subscription purchase. True CAC was $54 — dashboard showed $92. Every budget decision for 6 months based on a number $38 too high.
What We Fixed
Rebuilt conversion event architecture. Subscription first-purchase correctly attributed via CAPI. Lookalike audiences rebuilt from clean data. Google Search added for category intent.
$38
CAC inflation removed per conversion
+67%
Acquisition budget justified
The Problem
100% Meta-dependent at $200K/month. Zero Google Shopping. Rising Meta CPMs compressing margins. 3,200 churned subscribers unactivated with no retargeting.
What We Found
Google Shopping absent for "fresh dog food delivery," "air-dried dog food," "natural pet food subscription" — 180K combined monthly searches going to competitors. CAPI partial — missing 22%.
What We Fixed
Google Shopping built from zero — 8 product groups. Lapsed subscriber reactivation at $2.30 CPA. CAPI completed. Channel mix: 100% Meta → 72% Meta, 28% Google.
$47K
New Google Shopping revenue/month
914
Lapsed subscribers reactivated month 1
$2.30
CPA on lapsed subscriber reactivation
The Problem
ROAS declined 52% over 4 months. Previous agency: "market conditions." Real cause: top 6 creatives running 14 weeks. CTR down 61% from launch. $300K/month on creative fatigue.
What We Found
14-week average creative age. 6 active ads — all static, no UGC, no video. Andromeda needs creative diversity to find new audiences. Narrow creative = narrow reach = rising CPMs.
What We Fixed
18 new creative variants across 4 formats. Testing framework: 4 new concepts/week. Google Shopping built. Dynamic Product Ads added for retargeting.
+89%
ROAS recovery from peak decline
-47%
CPM reduction from creative diversity
18
New creative variants launched
What Founders Say
STRAIGHT FROM THE FOUNDERS
+171% ROAS
"
We'd been told our ROAS decline was "market conditions" for 6 months. Optigrow found the real reason in 4 hours and fixed it in 8 days.
S
Sarah M.
Founder & CEO, Skincare DTC · $10M ARR
$47K New Revenue
"
We had no idea we were invisible on Google Shopping. Optigrow built it from zero. It's now 28% of revenue — our most efficient acquisition channel.
J
James R.
CEO, Pet Food DTC · $22M ARR
-43% CAC
"
Our subscription CAC looked terrible. Optigrow found our true CAC was $38 lower than reported. Real numbers justified 3x the acquisition investment.
D
David K.
Co-Founder, Supplement DTC · $15M ARR
+89% ROAS
"
Four months of decline and our previous agency said be patient. Optigrow had 18 new creative variants live in 2 weeks. ROAS recovered 89% in 35 days.
L
Lily T.
CMO, Activewear DTC · $35M ARR
$31K Recovered
"
45,000 warm visitors monthly with zero follow-up. Optigrow built retargeting in 12 days. First month: $31K in recovered revenue we were handing competitors.
M
Marcus W.
Founder, Home Goods DTC · $8M ARR
3x LTV Clarity
"
Expanding from Australia to the US our CAC looked terrible. Optigrow found cross-border pixel mixing inflating US CAC 40%. Once fixed, the US was our best market.
A
Anna F.
CEO, Activewear DTC AUS/US · $18M ARR
Free Audit
THIS IS WHAT YOUR
FREE AUDIT LOOKS LIKE
8 pages. Your brand. Your specific account data. 48 hours. Completely free — no obligation to work with us after receiving it.
Optigrow Media — Performance Audit Report v1.0 — Confidential
SAMPLE AUDIT
YOUR BRAND NAME
DTC Brand · $120K/month ad spend · Meta + Google · May 2026
CRITICAL
3 critical issues found
Est. gap: $62K/month
Critical Findings — Immediate Action Required
🔴
CAPI Not Implemented — 28% Conversion Blindspot
Pixel-only tracking confirmed. Post-iOS 26, this creates a 28% blindspot. Meta algorithm optimising on incomplete data — affecting every campaign simultaneously.
-$34K/mo
🔴
Google Shopping Absent — 0 Impressions for 14 Core Terms
Brand does not appear in Google Shopping for any of 14 high-intent category terms. Combined monthly search volume: 380K. Competitors capturing 100% of this purchase-intent traffic.
-$38K/mo
🟡
Creative Fatigue — Top 4 Ads Running 11+ Weeks
Meta Ad Library confirms top ads launched 77–84 days ago. CTR benchmarks indicate 52–61% decline from original performance. Paying premium CPMs for diminishing engagement.
-$18K/mo
🟡
No Retargeting — 45K Monthly Warm Visitors Unconverted
No retargeting campaigns visible in Ad Library. Site visitors, add-to-carts receiving zero follow-up. Converting for competitors instead.
-$12K/mo
🟢
Campaign Structure — Above Average
Advantage+ Shopping and Manual Sales campaigns properly segmented. CBO active and functioning correctly.
✓ Good
Revenue Opportunities Identified
Google Shopping Gap
$38K
Monthly search revenue from 14 uncaptured terms. Buildout time: 3 weeks.
CAPI Recovery
$34K
Monthly invisible conversion recovery. 28% algorithm uplift. Time: 8 days.
Creative + Retargeting
$30K
Combined monthly recovery from creative refresh + retargeting sequence. Time: 2 weeks.
WANT THIS FOR YOUR BRAND?
48 hours. Your specific account. Your real numbers. Free.
Get Your Free Audit
LET US FIND WHAT
YOUR ADS ARE MISSING
8-page audit. Your specific account. Your real numbers. 48 hours. Free — no obligation.
